fashionindustry

Chloe Smith: Beautiful and Magical

An unexpected crowd is usually enough to pause or even shut down the photo shoot that requires a little bit of focusing, especially when you are working with limited space. But while photographing models in the warm, velvety Chocoloate Lab in Bethlehem we were greatful for the gorgeous backgrounds and managed to work around the frequent crowds. Place gets really busy quick and we’re not surprised!

Model Chloe Smith
Beautiful and magical
Chocolate Lab of Behlehem

When you visit Chocolate Lab of Bethlehem, be daring, be bold! There are alwasys treats to sample and you can easily indulge in new tastes and flavors.

One Enchanting Chloe
Divine Inspirations
History Lesson

Who? Chloe Smith

What? A Fashion Page pre-holiday session, shot by John Rounds.

Where? Chocolate Lab of Bethlehem, courtesy of Arlene Brockel

Why? The versatile model and quirky, cozy warm chocolate place are a perfect match!

Chloe always looks very polished but can also be a looser surfer girl type.

Make up artisit Aubree Jerden smudged very subtly black pencil eyeliner near Chloe’s lashes and shaded her lids with green shadow. We wanted Chloe to look natural but strong.

strong and natural
A Cool Beauty

Chloe wears outfit by Banana Republic.

MODEL: CHLOE SMITH

MAKE UP: AUBREE JERDEN

PHOTOGRAPHY: JOHN ROUNDS

FASHION STYLIST: DANUTA BYRA

Once again, thank you Arlene Brockel, Chelsea Dillon, Maya Thom and Daniel Lader! Thank you Olivia, Aubree, Chloe and John!

Fashion Now

Today being fashionable isn't about obtaining standing items that everyone else has. Women are demanding more personalized pieces- whether straight from the runway or custom made items, or unique gems found in millions of retail websites offering pieces that stores simply don’t. Pieces that set them apart from the crowd.

Jamie’s rusty orange and yellow combo is an easy to define bold color statement that will set anyone apart if wearing on the street.  ‘70s still growing trend is for women desiring understatement rather than logos.  

Now tags simply don’t matter as much. What we want are things that make us feel really singular. With one click of a mouse you are invited into the world of designers old and new, fast fashion and retail chains all catering to this new wish for more personal interpretations of indulgence.

When putting this ensemble together for Jamie, I gravitated toward the season’s latest off-the-runway looks. As I was looking through the photos taken by John Rounds I could not decide which ones are the best. All of them are incredible. As I was trying to narrow it down, looking at Jamie and how amazing she looked in those colors, I realized that the future of the fashion industry lies in offering different choices and styles targeted to specific types of customers. There will be a group of fashionistas that will set the trends and will need the most unique and extravagant items but let’s not forget about mothers, business women, tall or short women. For instance, not all designers make jeans for really tall women, in fact there are only a few brands out there that cater to really tall women.  Ironic, as most of the runways are walked by some of the tallest girls in the world.

Young women are outdoing their descents by purchasing never-seen-before pieces. The new fashion is unsolidified and energetic -fun, carefree traces like the tweed clutch or suede wedges are important parts of the equation.

Now the ultimate luxury is having the choice and freedom to dress exactly how you want regardless of brand or make. Luxury is being able to relax and enjoy things… just because.

Jamie is wearing: Coat: Chic Nova, Top: Free People, Skirt: ROMWE, Tights: Jonathon Aston, Shoes: H&M, Clutch: Vintage, Necklace: Kenneth Jay

Jamie is wearing: Coat: Chic Nova, Top: Free People, Skirt: ROMWE, Tights: Jonathon Aston, Shoes: H&M, Clutch: Vintage, Necklace: Kenneth Jay

MODEL: JAMIE KLEIN

MAKEUP: DANIKA CLEVENSTINE

PHOTOGRAPHY: JOHN ROUNDS

STYLIST: DANUTA BYRA